If there’s an important business lesson from the outbreak of SARS in 2003, it is to take the time to future-proof your business by adapting new business models and new technology.
“That’s why the global financial crisis, everybody falls like a rock right? Then we went up 14.5 per cent the next year. Because while we’re dealing with the current, we must make sure that we think two steps down the road.” – Chan Chun Sing.
Businesses must plan ahead on how they can better position themselves and recover fast after the outbreak. It is an opportunity to improve existing business models and strengthen the business’ core competencies.